Articolo in rivista, 2014, ENG

Agro-food firms' Competitiveness: Made in Italy in the World

Caiazza R., Volpe T.

Caiazza R. Università degli Studi di Napoli Parthenope

Agro-food industry has great relevance in Italy. However few studies have analyzed factors affecting global competitiveness of small and medium agro-food firms. At the aim to fill this literature gap we investigate factors supporting the Made in Italy in the world. The paper presents a qualitative analysis realized through some semi-structured questionnaire and a case study. We evidenced that innovation and internationalization affect competitiveness of Italian agro-food firms in the world. This paper offers a new perspective on agro-food firms' strategies to compete globally

International Review of Management and Business Research 3 (3), pp. 1790–1796

Keywords

Agriculture Food, Firm, competition, Italy.

CNR authors

Volpe Tiziana

CNR institutes

IRISS – Istituto di Ricerca su Innovazione e Servizi per lo Sviluppo